It seems that the key to getting visitors is to invite Banksy to paint a mural. Even though the one in Y Rhyl is now proven to be a fraud, just a plain graffito. Yet, look at the excitement it's generated (though, it now appears quite awful with condensation, under the Banksy protective perspex).
Perhaps Rhuthun/Ruthin town council should give him (or her) a secret commission.
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